Reading Shenbao: Nationalism, Consumerism and Individuality in China 1919-37 - W. Tsai - Bücher - Palgrave Macmillan - 9780230019829 - 30. November 2009
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Reading Shenbao: Nationalism, Consumerism and Individuality in China 1919-37

W. Tsai

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Reading Shenbao: Nationalism, Consumerism and Individuality in China 1919-37

Through a study of the readership of the most popular commercial daily newspaper in China during the early twentieth century, Reading Shenbao investigates ideas of nationalism, consumerism and individuality, looking at the relationship between advertising, modern lifestyles and changing social attitudes in China as it underwent modernization.


274 pages, 1, black & white illustrations

Medien Bücher     Gebundenes Buch   (Buch mit hartem Rücken und steifem Einband)
Erscheinungsdatum 30. November 2009
ISBN13 9780230019829
Verlag Palgrave Macmillan
Seitenanzahl 249
Maße 163 × 222 × 20 mm   ·   408 g