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Value Proposition Design: How to Create Products and Services Customers Want - The Strategyzer Series 1. Ausgabe
Alexander Osterwalder
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Value Proposition Design: How to Create Products and Services Customers Want - The Strategyzer Series 1. Ausgabe
Alexander Osterwalder
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.
320 pages, illustrations
| Medien | Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken) |
| Erscheinungsdatum | 30. Oktober 2014 |
| ISBN13 | 9781118968055 |
| Verlag | John Wiley & Sons Inc |
| Seitenanzahl | 320 |
| Maße | 241 × 189 × 17 mm · 788 g |
| Sprache | Englisch |
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