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Dimensions of Racism in Advertising: From Slavery to the Twenty-First Century New edition
Contributors to this book explore the role of institutionalized racism and bigotry in multicultural marketing since its inception in the 1920s. Promoting ethnic diversity in the advertising industry is not just an important regulatory issue but essential for representation of ethnic images in marketing.
110 pages
| Medien | Bücher Gebundenes Buch (Buch mit hartem Rücken und steifem Einband) |
| Erscheinungsdatum | 28. Juni 2015 |
| ISBN13 | 9781433115486 |
| Verlag | Peter Lang Publishing Inc |
| Seitenanzahl | 110 |
| Maße | 230 × 156 × 11 mm · 272 g |
| Sprache | Englisch |
| Redakteur | Wonkeryor, Edward Lama |