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Service Excellence: Creating Customer Experiences That Build Relationships
Ruth N. Bolton
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Service Excellence: Creating Customer Experiences That Build Relationships
Ruth N. Bolton
By providing excellent service, organizations build strong relationships with customers, generate barriers to competition, utilize resources more efficiently, and increase profitability. This book provides concepts and tools to help managers uncover new sources of revenue from innovations, design service processes, and manage people.
207 pages
Medien | Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken) |
Erscheinungsdatum | 30. April 2016 |
ISBN13 | 9781631573712 |
Verlag | Business Expert Press |
Seitenanzahl | 207 |
Maße | 228 × 187 × 15 mm · 332 g |
Alle Titel von Ruth N. Bolton ansehen ( u. a. Taschenbuch )